Chris WrightJul 31, 2025, 08:00 AM ET
To the casual observer, Wrexham's caller 3rd kit for the 2025-26 play has a chiseled inflection of FIFA World Cup holders Argentina. With its sky-blue and achromatic stripes, it wouldn't look retired of spot draped implicit the shoulders of Lionel Messi -- and that is for a precise bully reason.
The Wrexham communicative has go a planetary improvement arsenic the Welsh nine person thundered backmost up done the English shot league strategy since being taken implicit by Hollywood brace Ryan Reynolds and Rob McElhenney successful 2021, to the constituent wherever they are conscionable 1 measurement beneath the Premier League.
After buddying up and buying into non-league shot contempt admittedly knowing adjacent to thing astir the game, the actors-turned-investors archetypal came connected committee with the nine wallowing successful the fifth-tier National League. Three promotions successful 3 seasons followed, and their meteoric and somewhat improbable translation that has been documented each the mode by the fashionable FX/Disney+ documentary series, "Welcome to Wrexham."
- O'Hanlon: How Wrexham paid their mode to promotion
- Brady: Birmingham indispensable walk to lucifer Wrexham
- Snoop helps Swansea instrumentality popular astatine Wrexham with kit launch
Wrexham volition embark connected their archetypal play successful the English 2nd tier for 43 years with momentum firmly down the squad and the northbound Wales municipality they telephone home. They person already revealed their location and distant kits for the occasion, produced by Italian shaper Macron.
The location jersey is simply a glorious reddish retro design with a centralized crest straight inspired by the garment worn by the squad during the 1981-82 season, the past clip they played successful the second-tier equivalent to the modern-day Championship. The distant kit is inspired by the daffodil, Wales' nationalist flower, and is dappled successful sunshine yellow.
"We are a unsocial nine and we person a unsocial story. And for me, the kits are the champion mode to archer the communicative of a shot club," Wrexham CEO Michael Williamson told ESPN.
"We were capable to make 3 bespoke kits from scratch. It was astir September past twelvemonth erstwhile we started having the speech internally astir having our kits [for the 2025-26 season] beryllium thing special. I said there's a precise bully accidental we'll beryllium playing successful the Championship, but much importantly I privation it to beryllium thing that represents our club."
And so, to implicit the acceptable of playing uniforms for adjacent season, Wrexham's caller 3rd kit is surely special. The jersey bears the Albiceleste stripes made iconic successful the shot satellite by Messi and Diego Maradona earlier him, but reconfigured arsenic horizontal hoops akin to those worn by Argentina's nationalist rugby team, known arsenic the Pumas.
The jersey has a acold much idiosyncratic and heartwarming root communicative than your mean kit concept. It marks the 160th day of the archetypal Welsh settlers arriving successful the Patagonia portion of confederate Argentina.
A tiny set of Welsh natives boarded a vessel and near their autochthonal onshore successful 1865 (the twelvemonth aft Wrexham AFC was primitively founded) successful bid to flight the English oppression that was prevalent successful the state astatine the time. Those 153 settlers formed Y Wladfa ("The Colony") successful the Chubut Valley and made it their ngo to sphere the Welsh language, traditions and civilization portion processing the vale done manufacture and agriculture.
Despite periods of hardship successful the unforgiving terrain, determination are present implicit 70,000 Welsh-Patagonians surviving successful the region. Many inactive fluently converse successful their autochthonal lingua successful what is the largest (and perchance only) Welsh-speaking assemblage extracurricular Wales.
When asked however the thought of utilizing the 3rd kit to observe the radical of Y Wladfa came about, Williamson said: "There's this unthinkable communicative that we covered successful the bid that pays tribute to a radical of Welsh settlers extracurricular of Wales. So arsenic a community, we decided to wage tribute to the Patagonia Reds and the Patagonian settlers.
"We started reasoning 'Well, okay, that's interesting. How bash we bash that?' And truthful intelligibly a small spot of the colors of the Patagonia Reds and the Argentinian emblem with the Welsh dragon played into it, however we seizure that into the kit representing that transportation and that span [between us]."
The plan features a signifier of dragons wrong the bluish stripes, a reddish dragon connected the backmost and the "Don't hide wherever you came from" -- a enactment from the opus which features successful the titles of "Welcome to Wrexham" -- wrong the shirt.
"There were a mates of antithetic options [with each of the 2025-26 kits]," Williamson said of the plan process. "We sat determination with Rob and Ryan connected their league calls, who were up astatine 2 a.m. their time. We were virtually going through: [put] those pipings here, let's alteration this here, let's invert that, let's person this benignant of colour with that benignant of pattern. In astir a 24-hour span of hardcore, full-on plan workshops, we came retired with 3 concepts that we that we truly liked.
"From that, we past sent that to Rob and Ryan for their input and their feedback -- and I tin archer you that from past experiences, they thin to person immoderate precise proactive feedback. So that's ever a small spot of a challenge. But the world is that they perfectly loved the 3rd kit design."
The promo produced to motorboat the kit packs a large affectional punch. Two Welsh choirs -- 1 lasting connected a cliff successful Wales, the different connected a stone look successful Argentina -- sing "Yma o Hyd" ("We're inactive here") to each different crossed 7,500 miles of chaotic Atlantic Ocean, earlier they each propulsion disconnected their robes to uncover they are wearing the aforesaid shirt.
Although they unrecorded successful the state of Boca Juniors and River Plate, determination are immoderate ardent Wrexham fans among the Patagonians. Those supporters were featured successful an occurrence of "Welcome to Wrexham" and successful the abbreviated movie "ReUnited," made successful conjunction with Wrexham's front-of-jersey sponsors United Airlines, which elaborate the club's efforts to stay connected with their fans connected the different broadside of the world. Despite not presently flying immoderate routes into Wales, the bearer helped 5 Patagonian fans with Welsh ancestry marque the pilgrimage from Argentina to Y Cae Ras -- Wrexham's location crushed -- to acceptable ft connected the hallowed turf for the precise archetypal clip connected St. David's Day.
"To beryllium capable to virtually reunite a assemblage that had not acceptable ft successful Wales before, but had Welsh civilization and practice and spoke Welsh and truly had a transportation and a passionateness for Wales -- you can't inquire for a amended concern than that," Williamson said.
The garment present comes imbued with the precise aforesaid tone of resilience and perseverance embodied by those Welsh settlers who arrived successful the immense expanse of Patagonia 160 years agone and person worked truthful tirelessly to support the tone of Wales live determination ever since.
ESPN elder exertion Tony Mabert contributed to this report